2022

2022 Check In

posted in: General 0

It’s been over a year since I last posted (which was on my 2021 plan). Last year was Pandemic Year 2 of craziness (personally and professionally). Though I didn’t get to actualize my plans for Renaissance Marketer, I did get to evangelize the concept in a number of places from conferences like White Label Expo and GDS to podcasts like Looking Outside and The CPG Guys.

I’ve come to realize that in Pandemic Year 3, things are not yet normal and I’m as busy as ever with work and personal life, but my passion for Renaissance Marketer continues. To make progress, my new plan (simplified) is to profile one Renaissance Marketer and one case study per month to showcase the power of the Renaissance Marketer Mindset.

“Renaissance Marketer” Concept

This new type of marketer, much like the namesake, are versatile in important business subjects such as customer behavior, product and design, technology, and finance.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.